Skip to content
Hide Menu
  • Contact Us !
Menu
  • Home
  • Business
  • Investment
  • Mortgage
  • Finance
  • Marketing
    • Sales
  • Real Estate
  • Career
  • News
  • Contact Us !

Category: Marketing

The habits of highly effective marketers

  • December 11, 2019December 11, 2019
  • Loknath Das
  • Marketing

True marketing effectiveness can be tricky to pin down. While many campaigns or brand initiatives seem to be hugely popular on the surface, their actual impact on customer behaviour and…

READ MORE

How to Maximize Your Startup’s Content-Marketing Budget

  • December 10, 2019December 10, 2019
  • Loknath Das
  • Marketing

You’re running a new startup and trying your hardest to keep your budget alive — sound familiar? If so, content marketing might not seem like your top priority, but it can be vital…

READ MORE

It’s time for marketers to show procurement some love

  • December 8, 2019December 8, 2019
  • Loknath Das
  • Marketing

Regular readers of this column (hello, mum!) will know that I’m partial to a dated cultural reference point. I blame my past career in agencies – they love it. Case…

READ MORE

Mobile-only marketing: the millennial goldmine?

  • November 30, 2019November 30, 2019
  • Loknath Das
  • Marketing

Mobile only publishers could represent a goldmine for brands targeting younger, more digitally native audiences. Jules Bazley, Regional Vice President, CJ Affiliate, looks at how affiliate marketers are more than…

READ MORE

7 Ways to Monitor a Competitor’s Content Marketing Strategy

  • November 27, 2019November 27, 2019
  • Loknath Das
  • Marketing

Monitoring the competition’s content marketing efforts is an essential step for brands developing their own content marketing strategy. Finding out what works for a competitor allows brands to gain insights about the…

READ MORE

5 Reasons Your 2020 Marketing Plan Should Include More than Social Media

  • November 5, 2019November 5, 2019
  • Loknath Das
  • Marketing

Look. It’s not you. It’s us. We just can’t make time for you anymore. It’s not that we don’t enjoy our time together. It’s just… well… there are other options…

READ MORE

How To Implement Empathy In Your Marketing Strategy

  • October 25, 2019October 25, 2019
  • Loknath Das
  • Marketing

Nearly a decade ago, research published by the American Psychological Association asserted that creativity at work is largely a result of taking other people’s perspectives into account when addressing challenges. Adam Grant,…

READ MORE

Why Utilizing Data In Your Digital Marketing Strategy Is So Essential

  • October 23, 2019October 23, 2019
  • Loknath Das
  • Marketing

Team of business people discussing digital marketing metrics report and return on investment … [+] In today’s marketing world, decisions are no longer guided just by hypothesis and past experience. Influential…

READ MORE

10 Common Edtech Marketing Mistakes: What Tech Companies Get Wrong About Selling in Education

  • October 22, 2019October 22, 2019
  • Loknath Das
  • Marketing

Edtech marketing is an art and a science: it can get messy without the right vision. ALICE ACHTERHOF, Finding the balance between best practice and innovation is essential for marketers:…

READ MORE

5 Types Of Content Marketing Businesses Can Use To Improve Customer Experience

  • October 19, 2019October 19, 2019
  • Loknath Das
  • Marketing

Like it or not, content marketing is here to stay. Leverage these five most impactful content … [+] AUSTIN DISTEL ON UNSPLASH Content marketing has solidified its place amongst the core…

READ MORE

Posts navigation

1 2 … 23 Next

Get Update via Email

Recent Posts

  • The habits of highly effective marketers
  • How to Maximize Your Startup’s Content-Marketing Budget
  • It’s time for marketers to show procurement some love
  • I’ve been in finance for 30 years. Here are the biggest end-of-year money mistakes I see people making
  • Assam Finance Minister Himanta Biswa Sarma stops salaries of 7 DDOs

Like Us !

Like Us !
Proudly powered by WordPress | Theme: Simplic by icyNETS.